Designers and architects of St. Petersburg, as well astheir Moscow colleagues also had the opportunity to learn the basics of this powerful social tool. Photo report on the event - right here and now In mid-autumn, a master class on the basics of using one very popular application for mobile devices was held in the city on the Neva. Many people use Instagram, posting photos of their work or just interesting moments from their lives. But is such a strategy (usually its absence) correct for self-promotion, which is relevant today for designers and architects? The analysis of errors was carried out in the course ofmaster class, which was conducted by the editor-in-chief of etk-fashion.com Oksana Kashenko, who came to St. Petersburg especially for the event. The event took place in the art space Kokon Space (Kamennoostrovsky pr., 38/96, 3rd floor) with the support of Schneider Electric and Elevel. More than 30 people were present. The seminar helped those gathered to answer the main questionsquestions: how and why should you run your Instagram? What principles should be laid down, what should be posted and how to expand your audience (through hard work or using special programs)? After all, all subscribers are potential customers who look at the feed and decide whether to work with this specialist or not. And after our master classes, you will understand how to act so that clients begin to trust you.