On October 28, the Moscow salon "Trio" hostedMaster class by the editor-in-chief of etk-fashion.com Oksana Kashchenko "Promotion of architects and designers on Instagram: a practical seminar" The master class took place in the Moscow salon, located at the address: Moscow, Pyatnitskaya St., 39. The hosts were Oksana Kashchenko and Katerina Plakunova. Chief editor of etk-fashion.com Oksana Kashchenko told the audience about the structure of the popular application and its use in the work of designers and architects. The best examples of its management in Russia were demonstrated and it was shown what exactly, with what frequency and, most importantly, how to publish on Instagram. The practical seminar was followed by answers to accumulated questions. Internet promotion specialist Katerina Plakunova shared professional secrets with designers and architects, who repeatedly asked to cover this topic. This seminar was developed specifically for them. The emphasis was placed on the most important problems that anyone working in networks faces - how to select tags, how to communicate with subscribers, how and due to what you can repeatedly expand your audience. It was proposed to facilitate the work and increase the number of readers due to a multifunctional computer program and a mobile application created specifically for these purposes.