The world of design is a world of beauty, harmony and newtechnologies. You will be able to see this for yourself once again at Salone del Mobile 2015, the largest exhibition in the field of design. We will tell you why you should definitely visit it Salone del Mobile 2015 will be held in Milan from April 14 to 19. Statistics speak for the popularity of this event: last year, more than 300,000 people from 160 countries visited the largest design exhibition. This unique event, which you cannot miss, includes the International Furniture Salon, the International Furniture Accessories Salon, the International Lighting Salon Euroluce, and the International Interior Biennale for Workplace3.0/SaloneUfficio. The exhibition will feature furniture for the bedroom, dining room, living room, hallway, accessories, interior items, decor, textiles, lighting systems, office furniture and much more. More than 2,000 companies will take part in the exhibition. It is during these days that visitors have the opportunity to see unusual projects and installations.
Art in the office
Italian architect Michele de LucchiDe Lucchi is the curator of the project "The Walk" (La Passeggiata), which will take place as an installation in the exhibition pavilions. "The Walk" talks about the need for constant movement, about the importance of how the office space looks, about the penetration of art into it. Michele de Lucchi, architect: - We must think of the workspace as a gym equipped to train the mind, design it as a place where new ideas and possibilities are born in the process of communication. The office of the future must be perceived as a space where an endless stream of new ideas is created, based on a lifestyle free from conventions. micheledelucchi.com
Viva Italy!
The In Italy project isa multimedia installation, through which the five designers participating in it will tell about themselves and their work. Visitors to this unusual event will be able to learn about the Italian way of life and the atmosphere of this amazing country. In the installation, viewers will see five design solutions and five interior design styles in different cities: Lecce, Milan, Rome, Venice and Val d'Orcia. The curator will be the architect Dario Curatolo. An unusual form will be used to tell about Italy - a multimedia installation that will turn into a mobile application. It will allow navigation: by touching the screen, you can interact with videos and products, view information about companies, and learn about the quality of products. The unique application will be presented for the first time at the largest exhibition in the field of design, and will then be available for download around the world so that everyone can find out what makes Italian products unique.
The essence of light
The Piazza San Fedele in the center of Milan will hostinstallation "Spark. Light is a voice". Architect Attilio Stocchi will talk about the essence of light. This research will take place through an unusual immersion - visitors will be invited to follow a path created inside a "black box". In this way, they will be able to see the movement and spread of light and even understand its nature. Moray Callum, Chief Design Officer, Ford: - Successful design requires more than just pleasant aesthetics - you need to talk to consumers, find out their desires and pleasantly surprise them. This installation involves visitors in a process of unexpected discovery and clearly illustrates the Ford philosophy, according to which design is an emotional journey that takes the customer along.
Along with exhibitions and installations, there will becompetition for young designers. Over 18 years of its existence, more than 10,000 designers have passed through this competition. Participants will have to present a project on various categories of goods presented at the exhibition.
