High Point Market 2014 — the main interiorevent in the USA, manufacturers, designers and simply design lovers from all over the world come here. Today, through the eyes of one of the visitors - an expert in the field of furniture - we will see the most interesting new items Despite world news, the demand for American furniture is only growing. Every year, the traditional ideas of American designers about the beautiful are winning more and more fans, one of whom was our today's "special correspondent" - the director of the official representative office of American factories "Madison Ave" Eduard Molchadsky.
The Bottom Line
High Point Market is where all players come togetherAmerican furniture market try to show off their best side, because it is a kind of bottom line, and the impression they make at High Point Market can help furniture makers to get orders for a long time to come. High Point Market is the American way of doing business, sales are measured in containers, and the brightest stars appear at the parties.
Four Hands
One of the most striking interiors of the exhibition was the “Four Hands” showroom, where items from Van Thiel and Ralph Lauren Home were displayed in one room.
Eduard Molchadsky, director of the officialRepresentative offices of American factories "Madison Ave": - The Van Thiel company was created by a Belgian family that moved to the United States, whose ardent love for antiques is clearly visible in the details of their furniture. The brand's founding father, Rudy Van Thiel, travels around the world in search of truly fascinating artifacts, be it a Dutch cabinet or a Chinese portable shoemaker's box. Van Thiel try to convey the spirit of the past in their furniture by hand - they beat off corners, create scuffs, cracked paint, etc. Many American restorers at the exhibition noted the high degree of realism of the era hinted at by this or that Van Thiel item.
Ralph Lauren
It is not surprising that this company was chosen to create a special Ralph Lauren collection - Ralph Lauren Home. And everyone has heard about the meticulous approach of Mr. Ralph to his business.
The resulting collection fully reflectsMr. Ralph's idea of a country ranch. Many of the items here are made in only one finish, without the possibility of changing the fabric, leather or varnish color, this is the whole impeccable style of Ralph Lauren.
Editorial opinion: - Ralph Lauren is true to his ideals - even his ranch turned out impeccable, chic and a little nostalgic. Perhaps even geniuses are capable of reflection.
Teracea
Another bright spot at High Point Market was the showroom of Mexican company Teracea. It sounds unexpected, but let's take a look…
Eduard Molchadsky, director of the officialrepresentative offices of American factories "Madison Ave": - I would like to separately note that the main location of this company is located in the building of a former bank - the meeting room is equipped in the main safe, right behind the five-ton door. Teracea - very successful manufacturers in the American market, they offer unique products: tables made from sections of centuries-old rare wood species, cabinets, chests, nightstands, beds, filled with the spirit of the times of Spanish cultural hegemony, the time when America was just opening up, emerging for the European world.
Cisco Brothers
Quite away from the bustle of the exhibition is the spacious showroom of the Californian company Cisco Brothers.
If I were to describe this factory in two words, it would bethe phrase "Californian spirit" would be ideal. Their easy informality in design and special attention to the ecological aspect of furniture perfectly suit the place they chose - a very bright room that has received a second life. Anastasia Topoeva, head of the Moscow office of "Personal Creative Architectural Workshop No. 2": - This year I was lucky enough to visit the exhibition in the furniture city of High Point (USA). The exhibition is held twice a year and is very different in format from European exhibitions - for example, those held in Milan. Firstly, the format of the exhibition. In addition to the exposition in the huge exhibition pavilion, there is also the main part, which takes place in showrooms, decorated as living rooms with furniture, lighting, accessories and textiles... Being inside and moving from room to room, you find yourself in such an improvised world, in which it is easy to imagine how such an environment will look in the designed interior. The second serious difference from the Europeans is that the emphasis here is not on modern-technological modern solutions, but on playing with classic furniture shapes in various versions. The interior gets a modern sound due to textile finishing. For example, this year there were many bright fabrics with modern prints in turquoise, blue, pink and other cheerful shades. And also wood processing - brushing, a combination of roughly processed and smooth surfaces. And of course, a lot of so-called American classics - soft huge sofas and armchairs. Thanks to the Under it company for the opportunity to travel. ptam2.ru
Editorial opinion:— Do you also like things with history? Chairs that were born long before you were born, a table that witnessed the main celebration in your grandmothers' lives? But not everyone has such a rich inheritance, and almost everyone wants to acquire a thing with history. There is a way out — pick up something from Cisco Brothers.
Homely spirit and great attention to creationAnother company from sunny Florida, The Natural Light, is distinguished by its cozy atmosphere. Their showroom at the exhibition was full of all kinds of lamps, united by natural themes.
All photos: Eduard Molchadsky
