Guide for pros

A guide for the pros: the most interesting events during the ISaloni in Milan

The most significant one begins next weekinterior exhibition of the year — ISaloni. Especially for those who are already packing their bags, we have prepared a list of the best evening parties to save you from even the vague possibility of getting bored. We have already told you what to do at the exhibition itself, and you probably have your own program, which, quite possibly, has not changed for several years. But what to do in your free time from wandering around the ISaloni pavilions, unfortunately, not all visitors to the exhibition know about this. However, there is a lot to see here. And not only to see. From April 14 to 17, the Italian brand Antonio Lupi will treat all guests tired of impressions with cocktails — from 18:00 to 21:00. You can find the treasured spot not far from the Moscova metro station on Via Tenaglia. Poggenpohl Design Center does not offer cocktailsplans, but it is still worth visiting the event. You will not regret it for a second. From April 14 to 18, you will be able to see all the most interesting things - from 10:00 to 21:00, but on the 19th the exhibition will close and will only be open from 10:00 to 14:00. Swiss sanitary ware manufacturer Laufen, withwith more than a century of history, will delight not only with the best examples of its own collection, but will also present several models of Saphir Keramik. Cocktails are also waiting for all curious people on the evening of April 14. Don't miss it! Look for the exposition in Showroom Dušan on Via Antonio Zarotto. On the premises of Casabella Laboratorio, the furniture brand Terre di Atanor will demonstrate its latest conceptual pieces to everyone, and on the evening of April 18, guests will also be treated to cocktails. Editorial opinion:— If you are still hesitating whether it is worth spending time on the non-exhibition program that Milan has to offer you this April, we strongly encourage you to stop thinking and start planning your routes. You will be sharing your impressions of what you have seen with your friends and family all year long and, quite possibly, you will want to expand the program next year. But if not, we have warned you. Furniture manufacturer Bensen and minimalist kitchen guru Valcucine will share the space at Corso Garibaldi, 99. Cocktails are a must-have on April 17. Devon & Devon, creators of “haute couture baths,” will impress you with new creations and delight you with cocktails at Via San Marco, 38. However, cocktails will only be served for one day – the evening of April 16. You simply must visit the Boffi Solferino mini-exhibition at Via Solferino, 11. The reason is very simple - if you don't do it, you will regret it all year long. On Via Pontaccio, 9, 10, 8/10, guests will be surprised, treated to cocktails and given a priceless boost of inspiration by such well-known brands as Unopiù, Kartell by Laufen Showroom and Moroso. Another one filled with beautiful specimenscontemporary furniture art, you will find a place on Via Montenapoleone, 8. Here, the luxury brand Promemoria will demonstrate its latest developments, treat you to cocktails and... ask for an invitation at the entrance. By the way, the list of those invited to this event was compiled almost six months ago, so only a select few have a chance. If you are one of them, congratulations! Enjoy the view to the fullestFoscarini space lamps will be available in the Lanza metro area, on Via Pontaccio, 19. Furniture makers from Spazio Pontaccio will also be waiting for guests there. True, you will have to find an invitation for the latter. Everything is strict. In the area of ​​the San Babila metro station there will bea multitude of interesting events. Nine brands will open their doors and tell us about the most interesting things that await us in the new season. Kvadrat, Fontana Arte, Erik Jørgensen, De Castelli have prepared the best examples of their collections, and Artemide, Flos, Barovier & Toso, Kinnasand and Luceplan, in addition to aesthetic pleasure, will also provide their guests with a bit of physical pleasure: cocktails await all visitors. There is a street in Milan called Via Durini, along itWe recommend that you walk through first. And be sure to look at every shop window and enter every open door. Here are only the stars of the Italian furniture industry. Editorial opinion: — Via Durini — это знаменитая мебельная улица Милана, где свои бутики разместили самые именитые бренды, и где в дни выставок проходят совершенно невероятные события. Каждый магазин, галерея и шоу-рум старается удивить гостей, так чтобы они как можно больше времени проводили именно на их площадках. Потому любому, кто решится пройтись по Via Durini после насыщенного дня, посвящённого ISaloni, мы рекомендуем следить за временем. Очень-очень следить. Хотите посмотреть в глаза изобретателям кресла-лика? Мебельный бренд Driade на Via Borgogna, 8. Там же, но чуть дальше — один из главных и основных производителей керамической плитки в мире, Marazzi Group, приоткроет завесу тайны над своей новой коллекцией. Kitchens by Arclinea are almost synonymous with functionality and elegance. In doubt? Visit Corso Monforte, 28. It’s best to come in the evening, there will be cocktails. On the evening of April 15, the Italian fashion brandElisabetta Franchi is waiting for all invited guests for a cocktail party dedicated to the launch of the new line of accessories for dogs EF loves dogs. The event will take place at via Manzoni, 37. World famous manufacturer of class furnitureLux Visionnaire is celebrating its 10th anniversary this year, and in honor of this event it will present two events at once - a presentation of the new collection in the showroom at Piazza Cavour, 3 and the Wunderkammer exhibition in the gallery, also at Piazza Cavour. On April 14, opening cocktails will be served all evening at Kartell by Laufen on Via Pontaccio, 10. The Murano glass masters from La Murrina invite you to a small event at the Boscolo Hotel. Swedish lighting brand Atelje Lyktanwill also visit Milan and place its new collection on the territory of the Dream Factory art laboratory, which is on Corso Garibaldi. For selected holders of invitations, they promise to conduct an incredibly beautiful program, the details of which are not disclosed even to their own. We asked. The company that produces the most beautiful Art Nouveau furniture, Medea, is opening a cocktail party on April 16 at Piazza Cavour, 1. On the street with the beautiful name of Via Madonnina,On April 17, the same 16, Reflex will welcome guests with cocktails. If alcohol doesn't impress you, head straight to the showroom stands - there will definitely be something to see. Attend the events of another city programMilan week invites the Swiss furniture manufacturer Vitra. The presentation of the Vitra Prouve Raw Office Edition collection will take place in the G-star raw showroom. In the evening of April 14, a cocktail party is expected on Via Dante. So, with the main non-exhibitionevents, let's get back to the main event of next week — ISaloni. Our friends from Archistudia — an agency representing a whole constellation of furniture and accessory factories — are organizing a whole series of relaxing aperitifs. As a bonus and a big secret, we are sharing with you the scheme and schedule of these small but very pleasant events. It will be right at the exhibition, every day. Very nice! pinterest.com

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